Berlin Digital trading cards are booming: The trade in so-called NFTs has also reached football. Such non-fungible tokens (NFT) – i.e. digitally protected originals – can be purchased, traded and used in games online, for example as trading cards.
What Panini stickers used to be in the schoolyard are now NFTs. And the market is growing rapidly at the moment: one of the most important companies, the French start-up Sorare, claims to have a turnover of more than 150 million euros. It was only this October that the German Football League announced its cooperation with the company. From now on, users can also add players like Erling Haaland or Emil Forsberg to their collection. Football fans can buy the national players’ NFTs at the Berlin start-up Fanzone.
But with the boom of the NFTs comes the criticism: In Great Britain is currently being investigated whether Sorare is a type of game of chance. In addition, the fast business with trading NFTs attracts people looking for an investment, prices are rising – and with them the fear of the bubble bursting.
© dpa-infocom, dpa: 211108-99-917101 / 2